Kameda Happy Turn (ハッピーターン) 96 g — the larger-pack variant of Kameda Seika's iconic long-selling rice cracker, launched in 1976. Soft senbei coated with the signature sweet-and-salty "Happy Powder" that makes every piece moreish.
About Kameda Seika
Kameda Seika (亀田製菓) is Japan's largest rice-cracker (senbei) manufacturer, founded 1957 in Niigata. The flagship brands — Kaki no Tane (柿の種, "persimmon-seed" peanut-and-arare mix), Happy Turn (sweet-and-salty soft senbei), Age Ichiban, Soft Salad, and Kotsubukko — are pantry staples on the Japanese snack shelf.
What makes it distinctive
- Signature Happy Powder seasoning — Kameda's proprietary sweet-salty dusting that defines the SKU.
- Soft, crispy senbei base — light texture with a powder dusting on every piece.
- Made by Kameda Seika — Japan's largest rice-snack maker, launched 1976.
- Larger 96 g pack — share format, sister to the 67 g single-snack size.
Product details
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Japanese name: ハッピーターン (Happy Turn)
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Brand: Kameda Seika (亀田製菓)
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Format: Soft senbei with seasoning powder, single bag
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Net weight: 96 g per bag
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Country of origin: Product of Japan
Ingredients
Japonica rice (US and domestic origin), vegetable oils, sugar, starch, hydrolysed vegetable protein, salt, maltose, modified starch, amino acid seasonings.
Allergens (from manufacturer)
Contains: soy (per Kameda Japan declaration). Manufactured on equipment that also processes shrimp, wheat, egg, dairy, and peanut.
Nutrition (per 100 g)
Energy 520 kcal · Protein 4.7 g · Fat 26.1 g · Carbohydrate 66.6 g · Sodium 1.46 g.
Important — please check the package label
While we make every effort to keep product information accurate and up to date, manufacturers may change formulations, packaging, allergens, ingredients, or specifications without notice. The actual product packaging is always the authoritative source. If you have specific concerns about allergens, ingredients, or any product detail, please contact us before purchase, or refer to the product packaging before consuming.
Authentic Japanese rice crackers · 日本の煎餅 · Kameda Happy Turn.
