S&B Golden Curry Mix Medium Hot (ゴールデンカレー 中辛) 92g — Golden Curry roux in convenient block form. Made with S&B's original curry powder and 35 carefully selected spices and herbs. The Medium Hot grade offers well-balanced mellowness and spiciness.
About S&B Foods
S&B Foods (エスビー食品株式会社) was founded 1923 by Minejiro Yamazaki in Asakusa, Tokyo. Yamazaki produced Japan's first commercial domestic curry powder — the "Hidori" brand — and the "S&B" mark (combining "Sun" and "Bird") was added to the trademark in 1931. The flagship Red Can Curry Powder launched 1950, the Golden Curry (ゴールデンカレー) roux range followed, and in 1970 S&B pioneered the tube format for wasabi, karashi, and ginger condiments — now a Japanese kitchen staple.
Manufacturer tagline: 「35種のスパイス&ハーブ、黄金の香り」 ("35 spices and herbs — the golden aroma").
Flavour profile
A balanced medium heat with the deep, aromatic curry-powder base the range is built on. Spice and richness sit in equal measure — neither sharply hot nor sweet. Dissolves into a glossy, restaurant-style sauce. Pour over rice for the classic kare raisu (カレーライス), or use in udon, casseroles, pies, and katsu curry.
Product details
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Japanese name: ゴールデンカレー 中辛
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Brand: S&B (エスビー) — Golden Curry range (ゴールデンカレー)
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Format: Block roux (固形ルウ)
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Net weight: 92g
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Servings: Approx. 5 servings (18g per serving)
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Final processing: Japan (Ueda, Nagano Prefecture — per S&B Japan domestic page)
Ingredients
Wheat flour, vegetable oils (palm oil, hydrogenated rapeseed oil), salt, sugar, curry powder, monosodium glutamate, caramel colour, malic acid, pepper, chili pepper, garlic, disodium guanylate, disodium inosinate, celery seed, mustard.
Allergens
Contains wheat, celery, and mustard. S&B Golden Curry contains no meat or meat-derived ingredients — suitable for vegetarians.
Nutrition (per 18g serving)
- Energy: 90 kcal
- Protein: 1 g
- Fat: 4.5 g (saturated: 3 g)
- Carbohydrate: 10 g (sugars: 2 g; fibre: 1 g)
- Sodium: 800 mg
Important — please check the package label
While we make every effort to keep product information accurate and up to date, manufacturers may change formulations, packaging, allergens, ingredients, or specifications without notice. The actual product packaging is always the authoritative source. If you have specific concerns about allergens, ingredients, or any product detail, please contact us before purchase, or refer to the product packaging before consuming.
Authentic Japanese curry roux · 日本のカレールウ · S&B Golden Curry range.